The LDPA print campaign has a series of infamous circus animals caked in sardonic clown makeup. Shining a light on the sad plight of circus animals, the ad appeals to viewers to stop taking part in their suffering by attending their shows.
Every ad details the cruelty and humiliation that these circus animals experience from their caretakers. Each ends with the statement, "Animals are not clowns. Animal circuses, don’t be part of the show." The LDPA print campaign is truly an effective one.
Stats for Sardonic Clown Animals
Trending: Older & Average
Research: 5,059 clicks in 321 w
Interest: 4 minutes
Concept: Print Campaign For Ldpa
Related: 82 examples / 63 photos
Segment: Neutral, 18-55
Comparison Set: 30 similar articles, including: nude shockvertising, 27 provocative peta protests, and traveling circus couture.
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