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Chemical-Free Laundry Powders

This Laundry Detergent Was Designed for People with Sensitive Skin

— October 20, 2016 — Eco
The brand 'Molly's Suds' offers a range of environmentally friendly products and a laundry powder is included in the collection.

The product comes in simple white and blue branding that portrays the sterile nature of the detergent it contains. Only one tablespoon of the laundry powder is required for each laundry load, revealing the high-concentration of all-natural cleaning agents it is made up of. It contains no harsh chemicals, toxins, preservatives or GMO ingredients and was specifically formulated for people with sensitive skin. It is effective in both hot and cold water.

This laundry powder works to enhance the process of washing clothes by being extremely powerful even in small doses, while ensuring that consumers' impact on the environment remains as low as possible.
Trend Themes
1. Chemical-free Laundry Products - There is a rising trend in the demand for chemical-free laundry products as more consumers prioritize safer and healthier alternatives.
2. Natural Cleaning Agents - The trend towards natural cleaning agents offers disruptive innovation opportunities for companies to create effective cleaning products that are eco-friendly and safe for people with sensitive skin.
3. High-concentration Cleaning Products - The demand for high-concentration cleaning products is a growing trend that offers the opportunity for companies to create products that are both effective and environmentally friendly.
Industry Implications
1. Green Cleaning - The green cleaning industry has the opportunity to further innovate and develop effective cleaning products that are safe for consumers and the environment.
2. Personal Care Products - The personal care products industry can benefit from creating products that are specifically tailored to consumers with sensitive skin who are looking for safer and more natural alternatives.
3. Household Chemicals - The household chemicals industry can disrupt the market by offering high-concentration products that are effective in small doses and do not harm the environment or consumers.
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