Sankara's Lasik Surgery Ads Show What You Miss with Poor Vision

By: Laura McQuarrie - Published: Jul 14, 2014 • References: sankaraeye & adsoftheworld
When you've got bad eyesight, you're missing out on a lot of the world, as these Lasik Surgery ads for Sankara show. It's one thing to judge people based solely on their looks, but when you've got poor vision, that distorts your perception that much more.

These ads show some words like "anti-social," "old man" and "ex-con" that are crisp, but these are part of larger words like "romantic socialite", "bold sportsman" and "excellent converser," showing that you're really not getting the whole picture with bad eyes. However, this shouldn't be too much of a problem, especially since the Sankara ads note that it is the fasted USFDA-approved Lasik surgery, so all of these words could be crystal clear in no time. Stats for Blurry Eyesight Ads Trending: Older & Warm
Research: 1,057 clicks in 97 w
Interest: 1.1 minutes
Concept: "lasik Surgery Ads"
Related: 60 examples / 46 photos
Segment: Neutral, 18-55
Comparison Set: 22 similar articles, including: romantic eye exams, eyesight-activated dresses, and mascara-friendly frames.