Larry Mantello Turns Cheap Merchandise Into Found Art Creations
Larry Mantello is a New York City-based artist whose pieces and exhibits have been featured all across the United States. He specializes in taking merchandise and assembling it an aesthetically pleasing manner and titling them in profound ways in order to invoke and communicate social commentary. Some of his pieces are literally gigantic dioramas which feature more toys than your local toy shop.
Implications - Consumers are fascinated with pop culture because its common knowledge that's shared among citizens of all social classes, acting as a universal unification tool. Corporations may consider using pop culture references in media campaigns in order to invoke empathy from consumers.