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Recycled Emission Activewear

LanzaTech & lululemon Create Fabric from Recycled Carbon Emissions

— July 21, 2021 — Eco
LanzaTech and lululemon are partnering to create the world's first yarn and fabric made from recycled carbon emissions. This innovation recognizes that there need to be changes to the way carbon is sourced, used and disposed, and the solutions that will come out of this collaboration will help to make the most of carbon emissions that would otherwise be emitted into the atmosphere as pollution.

As LanzaTech identifies, " With a lower carbon footprint, this innovation could transform lululemon’s products and the apparel industry." With resources like this at their disposal, brands in the apparel industry have the potential to reduce their reliance on virgin fossil fuels, meet their climate change goals faster and align their products (including activewear designs and beyond) with the circular economy.
Trend Themes
1. Recycled Carbon Activewear - The apparel industry can explore the potential of recycled carbon fibers to design activewear with a lower carbon footprint.
2. Circular Economy Apparel - There is an opportunity to align the production of activewear with circular economy principles, reducing waste and optimizing resource utilization.
3. Carbon Footprint Reduction - Other industries can learn from this innovation and explore ways to reduce their carbon footprint through the transformation of waste into valuable materials.
Industry Implications
1. Apparel - The apparel industry can leverage recycled carbon emissions to create lower carbon impact activewear designs.
2. Sustainability - Sustainability-focused industries can explore the benefits of circular economy principles in the transformation of waste into new products.
3. Waste Management - Companies in waste management can potentially partner with the apparel industry to supply recycled carbon emissions for fabric production.
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