Just in time for the hectic last-minute shopping gift crush are these macho billboards for Lamb's rum. With the tagline "Your holiday spirit," the three billboards each channel a man's inner lumberjack in some fashion.
The first Lamb's billboard says "You can buy a $75 tree. Or a $10 axe," the second says "Yeah, we're into free-range turkey. It's called hunting," and the third says "Holiday shopping should be a one-day event." Manvertising--love it.
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