Labatt beer is a distinctly Canadian product that takes full ownership of Canadian stereotypes in this commercial.
The ad features a bear trying to cross the Canada/US border with two six packs of Labatt. He impatiently waits in the same line as cars as he searches for his passport. Once at the front of the line, he flirts with the border guard and eventually wins her over with his bear charm. The next thing you know, he's not only made it into the U.S., but also got himself a date with the border guard.
This isn't a technique recommended to most people trying to cross the border, however it does make for an entertaining Labatt beer commercial.
Stats for Border Crossing Bear Commercials
Trending: Older & Buzzing
Research: 1,726 clicks in 168 w
Interest: > 3 minutes
Concept: Labatt Beer
Related: 103 examples / 79 photos
Segment: Neutral, 18-55+
Comparison Set: 38 similar articles, including: devilishly tempting pizza ads, drinking game infographics, and tax service ad spoofs.
Border Crossing Bear Commercials
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