Niall Underwood and Harry Curran star in the Kristian Steinberg Spring/Summer 2015 ad campaign. The faces from FM and AMCK London are captured by photographer Florian Renner's lens while posing in a set of stark studio portraits.
Niall and Harry channel edgy grunge rockers while posing in a wardrobe of metallic, textural and printed pieces with an androgynous air. The models pull off a range of oversized separates, structured suiting and printed casuals that are an updated translation of nostalgic grunge looks.
Instead of flannel and denim, the guys pull off structured silhouettes that vary from relaxed to tightly fitted cuts. The Kristian Steinberg Spring/Summer 2015 ad campaign embodies an effortlessly cool air and celebrates youthful rebellion in front of the camera's lens.
Stats for Grunge Androgyny Marketing
Trending: Older & Warm
Research: 3,108 clicks in 94 w
Interest: 2.9 minutes
Concept: Kristian Steinberg
Related: 75 examples / 58 photos
Segment: Females, 18-55+
Comparison Set: 28 similar articles, including: hair-flipping fashion ads, prismatic elegance campaigns, and bareskin perfume campaigns.
Grunge Androgyny Marketing
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