The KRINK G-Shock Watch Has a Solid Metallic Aesthetic

By: Francis Tiangson - Published:   Updated: Aug 17 2011 • References: gshock & hypebeast
The KRINK G-Shock watch is the result of a collaboration between the famous watch company and KRINK, an art supply company. The G-shock DW-6900 was given a completely silver colorway with KRINK branding on full display.

The metallic sports watch looks clean as the silver face and strap appear like one single piece. The KRINK G-Shock watch is a simple way for any athlete to add a little sparkle to their gym gear.

Implications - As design expectations change, consumers tend to err on the side of minimal, uncomplicated designs. When products emerge that boast a sleek, chromatic look, they are understandably devoured by followers. Subtlety is an understated quality in modern products, and should be implemented more frequently, contrasting the typically "loud" fare sold today.

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Concept: KRINK G-Shock
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Segment: Females, 18-55
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