The 'K-Pop Night Out' Event Bring Korean Music to SXSW

By: Katherine Pendrill - Mar 14, 2016
References: facebook & prnewswire
The Ministry of Culture, Sports, and Tourism and the Korea Creative Contents Agency recently teamed up to launch the 'K-Pop Night Out' event. While Korean pop music is extremely popular in many parts of the world, the genre is still relatively unknown in North America. This event aims to promote Korean musicians with a special concert at SXSW.

K-Pop Night Out is a music event taking place on March 16th at The Belmont. The event will feature a number of popular Korean acts, including MAMAMOO, Bye Bye Badman, Zion.T and Love X Stereo. Each act showcases a different side of Korean music, with genres ranging from heavy metal to house music.

By bringing top Korean acts to SXSW, the event demonstrates how international musicians can bring their music to the mainstream.