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Literary-Inspired Menswear

The Kitsune SS 2012 Collection Gets Inspired by The Great Gatsby

— July 8, 2011 — Art & Design
I'm usually a jeans and tees type of guy, but occasionally, I wouldn't mind going for more of a gentleman look that the Kitsune SS 2012 Collection is offering.

This season, the Kitsune SS 2012 Collection features clothes inspired by F. Scott Fitzgerald's most famous book The Great Gatsby. With these gentlemanly outfits, you too can dress in the style of the "roaring 20s" like Nick Carraway and Gatsby during a time in which the economy soared. As expected, the inspiration has churned out a variety of blazers, ties, dress shirts and pants in a light colorway that defines the ideal gentleman. For those looking for something more casual, there are some tees and accessories in the line as well.
Trend Themes
1. Gentleman Style Trend - This trend offers opportunities for disruptive innovation in men's fashion by drawing inspiration from classic literary works for a sophisticated and refined aesthetic.
2. Nostalgic Fashion Trend - This trend capitalizes on consumers' desire for nostalgia and the revival of vintage styles, creating opportunities for disruptive innovation in fashion industry by incorporating iconic elements from past eras.
3. Literature-inspired Collections Trend - This trend allows for disruptive innovation in the fashion industry by merging literature and fashion to create unique and story-driven collections that resonate with consumers.
Industry Implications
1. Fashion Industry - The fashion industry can capitalize on this trend by incorporating literary inspirations into their designs, attracting new consumers and differentiating themselves from competitors.
2. Publishing Industry - The publishing industry can explore collaborations with fashion brands to create limited edition literary-inspired collections, offering a new revenue stream and expanding their reach to new audiences.
3. Entertainment Industry - The entertainment industry can embrace this trend by partnering with fashion brands to create promotional tie-ins between movies or TV shows and fashion lines, generating excitement and enhancing brand visibility.
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