The Kiki Health Company Combines Black Labels and Colorful Text

By: Ady Floyd - Nov 10, 2015
References: studioh & lovelypackage
United Kingdom-based design team 'Studio h' created the brand identity for 'Kiki Health.' The brand is a natural food supplement producer and gave the design team a very specific identity to craft.

Using black labels and bright lettering, the design team was able to create a unique identity that doesn't look too medical nor too presumptuous. The bottles boast minimalist shapes and are designed to resemble modern apothecary essentials.

The Kiki Health company carries over 40 different supplements, which are easily differentiated using a color-coding system. The brand hopes to continue expanding its products -- a feat that will be easier to accomplish with this auricular brand identity. New products will be easily fitted into the correct categories and branded with the appropriately colored text.