What I particularly like about this series of watches called ‘Jak’ by designer Karim Rashid is how aesthetically compelling they are. I would certainly like to pick up one of these remarkable wrist accessories for myself. The oval shape of these watches seems to be inspired by the look of an egg. It should also be noted that the watch comes in a range of colors.
Implications - Youth consumers have a strong predilection new design that feels fresh and futuristic. This stems from a desire to be on the cutting-edge and experience something entirely different from the past. Companies ought to take this mindset into account when creating products for this demographic.