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Ayman HelwehAyman Helweh
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Visually Disturbing PSAs Edit
Juvenile Protective Association Ads Show Effect of Verbal Abuse

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Visually Disturbing PSAs
Juvenile Protective Association Ads Show Effect of Verbal Abuse
Visually Disturbing PSAs - Juvenile Protective Association Ads Show Effect of Verbal Abuse (GALLERY) 2
Visually Disturbing PSAs - Juvenile Protective Association Ads Show Effect of Verbal Abuse (GALLERY) 3
Visually Disturbing PSAs - Juvenile Protective Association Ads Show Effect of Verbal Abuse (GALLERY) 4
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Visually Disturbing PSAs - Juvenile Protective Association Ads Show Effect of Verbal Abuse (GALLERY)
Juvenile Protective Association Ads Show Effect of Verbal Abuse
 Published: Mar 29, 09
Comments: 5 Views: 9,463

Last year we featured an ad campaign from Singapore that showcased the damaging effects of verbal abuse. You’re merely hurting with your words instead of your fist.

While that campaign was tailored to address domestic abuse, here we have a similar effort from Juvenile Protective Association that tackles the issue of verbally abusing little kids.

Created by EuroRSCG Chicago, USA, the ads show little kids being abused by hands and fists that were created with hurtful words and phrases.

I think it is very important for parents, teachers, babysitters, and anyone who takes care of little kids to see these ads and understand the powerful effect their words can have on these kids.

References:  adsoftheworld, arabaquarius.blogspot

Filed In:  activism,  marketing,  print,  social






Related (Trend Slideshow OR 19 Photo Slideshow)


Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Visually Disturbing PSAs or comment about Juvenile Protective Association Ads Show Effect of Verbal Abuse.

Ayman Helweh on Mar 29, 09  2,236 Trends   2,641 Comments
One thing that bothers me about this campaign is imagining how they would get these little models to cry (or fake cry if the tears were photoshopped). I guess its for the greater good, but the thought that someone is yelling at these boys or showing them something scary bothers me. Especially given the message of the ads.
Ayman Helweh on Mar 29, 09  2,236 Trends   2,641 Comments +1
The Art of Scaring Little Children? (GALLERY)
Relating to my previous comment, here are some photos I took about two years ago of my sister's kids playing a 'scene' where they were supposed to be scared. The girl kept laughing while the boy got into the role, so I guess maybe these young models are just talented.
By: Ayman Helweh on Mar 29, 09

39043 Image 1

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Marissa Brassfield on Mar 29, 09  3,489 Trends   4,129 Comments
That's a really good point, Ayman, especially considering the PSA's content.
Marissa Brassfield on Mar 29, 09  3,489 Trends   4,129 Comments 0
Favorited by Princess Blay on Mar 29, 09
Jacob Courtade on Mar 30, 09  42 Trends   610 Comments
@Ayman - Photo 4 of your reaction gallery is really convincing! Talented.
Jacob Courtade on Mar 30, 09  42 Trends   610 Comments 0
Katie Cordrey on Mar 30, 09  739 Trends   455 Comments
Haley Joel Osment comes to mind, Ayman. From the pics, I think there may be some child-acting talent in your family. But I know what you mean about the sillies that most kids get when 'acting' impromptu. I think that's why I'm always so impressed by believable child actors.
Katie Cordrey on Mar 30, 09  739 Trends   455 Comments 0
Ayman Helweh on Mar 30, 09  2,236 Trends   2,641 Comments
Yup Jacob, he's a very smart and talented, but very mischievous little boy.
Ayman Helweh on Mar 30, 09  2,236 Trends   2,641 Comments 0


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Visually Disturbing PSAs