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Outdoorsy Hipster Apparel

Josh Reim's Latest Collection is Designed for the Nature Lover

— September 10, 2014 — Fashion
Josh Reim‘s Spring/Summer 2015 collection is designed with the outdoorsy consumer in mind. Fusing aesthetics with function, the designer's latest lookbook is a nod to the stylish hipster with an appreciation for nature.

Lensed lakeside, this image series highlights Josh Reim's pocket-accented tees, versatile khaki trousers and utilitarian coats that are a fresh translation of the traditional hunting uniform. Though primarily practical, this menswear collection exudes a strong sense of personality and boasts stunning details that adorn each of its pieces.

These details are reflective of the designer's unique personality and are a nod to nostalgia. Standouts from this Spring/Summer 2015 collection are its sailor-inspired pullovers and its paneled suede jackets that are vintage-themed while remaining relevant for today's generation.
Trend Themes
1. Nature-inspired Clothing - There is an opportunity to create more nature-inspired clothing that combines functionality with aesthetics.
2. Vintage-inspired Clothing - Creating vintage-inspired clothing can appeal to consumers who have a fondness for nostalgia while remaining relevant to today's fashion trends.
3. Utilitarian Clothing - Utilitarian clothing has the potential to merge fashion with practicality, appealing to consumers who value functionality as much as style.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from incorporating more nature and vintage-inspired clothing into their collections, and merging practicality with fashion.
2. Outdoor Recreational Industry - The outdoor recreational industry can capitalize on the appeal of nature-inspired clothing as functional and fashionable apparel for outdoor enthusiasts.
3. Retail Industry - The retail industry can attract new customers by incorporating utilitarian aesthetics into their clothing lines, catering to consumers who value both fashion and practicality in their apparel.
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