If there is one drink associated with hipsters, it's Pabst Blue Ribbon. That's what makes Josh Holland's illustration of one particular hipster approaching a rainbow-pouring PBR can so awesome. Josh Holland makes all kinds of amazing illustrations, and hipsters are often at the center of them.

Check out the gallery for some of Josh Holland's rainbow-rrific work. If you can't get enough, check out his portfolio at the links below.

Implications - Businesses that devote their efforts to providing appealing products for a particular group of consumers will benefit in large ways. By demonstrating specific attention to one clientele, consumers from that group will respond positively. These individuals will likely form a loyal clientele to a business and will be more willing to invest in its products in the future.