Superstar

Jose Duran Spring 2010 Collection Channels Gladiators & Greeks

By: Marissa Brassfield - Published: Nov 9, 2009   Updated: Aug 15 2011 • References: joseduran.net and thefashionisto
I had a flashback to 'Animal House' when I saw the toga-like outfit in the first image of this gallery of the Jose Duran Spring 2010 collection. With its sheet-like material and structured-yet-haphazard draping, this toga is far too fashionable for a frat party.

The rest of the Jose Duran Spring 2010 menswear collection similarly channels different images of antiquated masculinity. I see inspiration from the ancient Greeks, the Fertile Crescent and ancient Rome.

Implications - The relaxed, easy-going appeal that toga design can have is highly appealing with modern consumers. Companies who produce products that give off a carefree attitude will continue to remain favored.