This Hotel Experience Takes Guests to the Jose Cuervo Distillery

By: Katherine Pendrill - May 31, 2016
References: fourseasons & fourseasons
As part of its 'Extraordinary Experiences' program, Four Season Hotels & Resorts has teamed up with the Jose Cuervo Distillery. Launched as a way to offer guests authentic experiences that extend beyond the hotel room, the Extraordinary Experiences program puts a whole new spin on the concept of immersive travel.

The Jose Cuervo-branded experience offered by Four Season Hotels & Resorts transports guests to the blue agave fields of Mexico via private helicopter. While standing amidst a field of agave plants, guests will unlock the secrets of premium tequila. They will then travel to the Jose Cuervo Distillery for a behind-the-scenes tour and a full demonstration of the tequila-making process. Back at the Resort, guests will end the day savoring premium tequila served straight from the barrel.

By offering guests an exclusive brand experience, the Four Season Hotels & Resort provides guests with a more authentic vacation and not just a place to stay at the end of the night.