The 'Johnny Depp plays guitar for Alice Cooper' video was filmed while the two performed at London's infamous 100 Club. Johnny Depp plays rhythm guitar throughout the show, but his presence alone is enough to make fans in the audience scream with glee. Who knows what other famous musicians Johnny Depp will collaborate with next?
Implications - Consumers are fascinated with celebrity lifestyles because they want to emulate the success of these famous and affluent individuals. Corporations may potentially generate lots of revenue through offering services which allow consumers to live out their celebrity lifestyle fantasies.