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Diversity-Celebrating Apparel

Joe Freshgoods & New Balance Release the 'Inside Voices' Capsule

— May 13, 2022 — Social Good
Joe Freshgoods has teamed up with sneaker giant New Balance to launch an all-new apparel collection dubbed 'Inside Voices,' which arrives as a follow up to the brand's well-received 'Conversations Amongst Us Collection.'

The capsule features new 9060 footwear installments as well as a variety of retro-inspired apparel pieces. According to Joe Freshgoods, the new collection aims to pay tribute to the sights and sounds of growing up in a black household in inner-city Chicago, where the designer was born and raised. The headlining piece is undoubtedly the wool varsity jacket, which features an extra-large 'J' logo and text on its chest reading "Forever Quietly Winning."

For those interested, the new collaborative capsule is set to drop on May 17 and will be available to purchase on Joe Freshgood's website.

Image Credit: Joe Freshgoods
Trend Themes
1. Diversity-celebrating Apparel - Brands are releasing clothing collections that celebrate diversity in everyday life.
2. Retro-inspired Fashion - Fashion designers are drawing inspiration from past styles and incorporating them into modern fashion trends, creating a sense of nostalgia for consumers.
3. Collaborative Fashion Capsules - Fashion brands are collaborating with designers or celebrity figures to release limited-time capsule collections that cater to specific consumer interests or lifestyles.
Industry Implications
1. Fashion - The fashion industry can capitalize on diverse representations of culture and ethnicity through clothing collections that celebrate and promote inclusivity.
2. Footwear - The footwear industry can launch retro-inspired sneaker collections that cater to both style and comfort preferences of consumers looking for a unique fashion statement.
3. E-commerce - E-commerce platforms can leverage their online marketplaces to offer exclusive clothing and footwear capsules in collaboration with fashion designers or brands that can capitalize on niche consumer interests and lifestyles.
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