This JetBlue Commercial Makes a Case for Booking Your Vacation

By: Jonathon Brown - Published: Jan 21, 2013 • References: jetblue &
One mom in this JetBlue commercial ends up more than a little embarrassed when her kids find something in her sock drawer they aren’t supposed to be playing with.

The scene starts innocently enough as three moms sit in the living room chatting over coffee as their kids play upstairs. One mom asks the host mom if she’s sure it’s okay for the kids to be playing upstairs unsupervised. The host mom answers in a boastful tone that she likes to let the kids run free to tire them out and adds "I’m not into hovering."

The next thing they know, one of the kids yells down that she found a "lightsaber" that vibrates. The host mom pauses for a moment before running upstairs in a panic.

The commercial ends with "Need to get away?" Stats for Awkward Adult Conversation Ads Trending: Older & Chilly
Research: 393 clicks in 173 w
Interest: > 3 minutes
Concept: Jetblue Commercial
Related: 108 examples / 83 photos
Segment: Females, 18-55+
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