Jeremy Gutsche took some time to talk to The Red Couch after his keynote at SXSW. In his interview he talks about how Trend Hunter spots trends using crowd-sourced content and how innovating through a recession is key for business survival.

During the interview he discusses how his book EXPLOITING CHAOS lists a variety of influential companies that were created during a recession and how they managed to rise to the top of their game.

To see the full interview, follow the link provided.