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BNN: Jeremy Gutsche On Marketing Trends In 2010

By: Shelby Lee Walsh - Published: Jan 9, 2010 • References: watch.bnn
The above clip shows Jeremy Gutsche on BNN discussing 2010 marketing trends alongside Tony Chapman, a partner in Capital C.

Gutsche sheds light on some of the many themes in his book EXPLOITING CHAOS. Kicking off the segment, Gutsche describes companies who were founded during the recession and how they exploited the seemingly dire financial situations to strengthen and grow their companies and businesses.

Watch part 2 of this interview, below: