The New Jean Paul Gaultier "Le Male" Campaign Features a Look-A-Like

By: Jacqueline Parrish - Published: Oct 19, 2009 • References: jeanpaulgaultier & homotography.blogspot
For his latest ad campaign called "Le Male," Jean Paul Gaultier featured a look-a-like Parisian model.

For the new Jean Paul Gaultier ad, the model appears as a stereotypical Frenchman pictured with a black and white striped shirt tucked into his pocket that mimics the clever design of the bottle.

The muscled model is also seen wearing a sailors hat that is not reminiscent of France, but rather reminiscent of Cher’s male navy from her "Turn Back Time" video. Stats for Parisan Perfume Ads Trending: Older & Warm
Research: 10,626 clicks in 344 w
Interest: 3.4 minutes
Concept: Parisan Perfume Ads
Related: 49 examples / 38 photos
Segment: Females, 18-35
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