It seems most ads nowadays are using a provocative sexual style to grab the attention. But do ads really need to employ such tactics so often? Jawbone, a stylish military-grade noise eliminating bluetooth headset, certainly didnt need that. It was awarded the highest rating ever for a bluetooth set by CNET. It also won Engadget's editor's choice award for wearable devices of the year. So what do you think of ads being needlessly sexual? I am sold on jawbone after watching the ad, so it must be working.
Watch another provocative Jawbone ad here.
Read another Trend Hunter article about sexually provocative ads:
When Sexy Ads Attack Headsets
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