Anti-Smoking public service ads by a tobacco company? These ads are among the 70 PSA posters, produced by Japan Tobacco, all of which are in the same style of green and white line-drawing art.
One must wonder about the intent of such ads, as conventional thinking would clearly indicate that such ads would have a negative effect on cigarette sales. However, with success of several other mass-market advertisements emerging from the Japanese business world, I will reserve judgment on this one.
Anti-Smoking Ads by a Tobacco Company
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