This Jaguar Super Bowl Spot Highlights the Car's Dark Side

By: Angela Rajic - Published: Jan 16, 2014 • References: jaguarusa and adweek
In the European car manufacturer's first ever attempt at Super Bowl advertising, the Jaguar Super Bowl ad features iconic British villains all congregating for some sinister meeting or event.

This first 30-second teaser features Ben Kingsley musing about the assembling of his colleagues and revealing some curiosity as a new member (zooming about in a Jaguar) enters the scene. The company confirmed that the full commercial will feature Tom Hiddleston (of Avengers and Thor fame) and Mark Strong, a lesser known English Actor best known as the evil Lord Blackwood from the 2009 Sherlock Holmes film.

These entertaining Jaguar Super Bowl feature will pack in the star power and the sinister intentions. The available teaser stirs up anticipation and excitement to see these three gentlemen together in a commercial.