The Jacquemus AW15 Collection Reflects on Society's Double Standard

By: Erin Fox - Mar 31, 2015
References: jacquemus & style
The Jacquemus AW15 runway payed homage to the work of Sebastian Bieniek's 'Doublefaced' photography series. The photo series showed female subjects partaking in their daily routine sporting an eerie hand-drawn face on the right side of their own faces. Bieniek wanted to portray the double standard women face in today's society. One face showed the intention of the manufactured public face and the other showed one's controlled private face.

The two-faced world women live in has bled its way into Jacquemus' Fall/ Winter 2015 collection. The designer also collaborated with the Berlin-based artist, known for his surreal-like drawn double faces so that a few of the models were quite literally made up to look two-faced. This beauty collaboration speaks loudly to the direction of women's rights in an artistic manner.