Itsknotwood is a website dedicated to things that look like, but are not, made of wood. There are some pretty cool finds on the blog including wooden printed clothing and socks and some rather strange fake wood furniture to boot.
I really like some of the interiors, especially the floor mats, but I cannot help but wonder what is wrong with using the real deal.
Implications - Despite the scientific advancements of the world today, there exists a wide range of concepts or items that could not serve feasible or practical. Certain products are simply too difficult to produce due to a lack of accessible resources or material that would be required. Companies will benefit by being able to simulate these materials or resources in products because consumers will be able to experience comparable feelings or emotions.
Stats for Faking Wood
Trending: Older & Chilly
Research: 3,445 clicks in 367 w
Interest: 4 minutes
Concept: Faking Wood
Related: 69 examples / 53 photos
Segment: Neutral, 18-55
Comparison Set: 25 similar articles, including: faux wood sinks, tree trunk furniture, and fake wood floors.
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