I've heard of online gaming weddings, where people get virtually married in a digital world, but the iPad Bridesmaid is the first time I've seen virtual interaction brought to a real-life wedding.
Renee Armstrong, as seen in the video on the Apple tablet screen, is the iPad Bridesmaid. Unable to physically attend the wedding of her good friend, she decided to make an appearance remotely using Apple's Facetime. She was carried around the entire ceremony by a groomsman and managed to chat and even take pictures with the other guests.
Implications - As consumers are becoming more accustomed to the use of technology, many are now equating virtual interaction to tangible interaction. Corporations may consider offering consumers face-to-face services via digital technologies as a method of saving time, money and energy from physical commuting.
Stats for Virtual Wedding Attendees
Trending: Older & Average
Research: 2,840 clicks in 243 w
Interest: > 3 minutes
Concept: IPad Bridesmaid
Related: 88 examples / 68 photos
Segment: Females, 18-55
Comparison Set: 32 similar articles, including: supermodel matrimony moments, dreamy outdoor weddings, and vivacious vintage bridal shoots.
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