Prodigy

The Inversion House

By: Howard Wu - Published:   Updated: Jun 22 2011 • References: artleaguehouston.org & artlies.org
This artful architecture can look either like a brilliant museum display or a run-down shack depending on your perspective.

Dan Havel and Dean Ruck of Art League Houston created this "Inversion" in 2005, out of two 1920s houses that were slated for demolition. Coincidentally, these houses served as classrooms for the Art League Houston.

Perhaps the most impressive attribute was that this was completed in a four-week period.

Implications - As consumers recover from economic uncertainty, they're turning to products that can distract them from their current financial predicament. This coping mechanism is sufficiently satiated with surrealistic artwork and abstract imagery because it offers its viewers a form of escape. Corporations looking to appeal to consumers, especially during the economic recession, may benefit from incorporating surrealistic design elements into their wares and services.

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