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Playful Interactive Design Exhibitions

Brosmind Exhibits Its Bubbly Product Aesthetic in Taipei

— February 21, 2019 — Marketing
This attention-captivating interactive design exhibition was held in the Zhongzheng district of Taipei, Taiwan and it paid tribute to a decade's worth of work by Barcelona-based creative studio Brosmind.

The exhibitors — Juan and Alejandro Mingarro, have become known for their absolutely whimsical approach to product development. From nostalgia-inducing gadgets to bubbly illustrations and sculptures, the brother duo is exceptionally expressive. The event featured some of Brosmind's most notable projects and it gave visitors a sneak peek at the brother's creative processes and their personal lives in Barcelona.

The interactive design exhibition is quite typical for the studio, as audience engagement is an incredibly important feature to Brosmind. Visitors had the opportunity to "play videogames, visit the space riding the Brosmind motorbikes," and even "become one of the ingredients of a huge sandwich."

Photo Credits: Howard Chiang and INCEPTION team
Trend Themes
1. Interactive Design Exhibitions - Opportunity for businesses to create immersive and engaging experiences through interactive design exhibitions.
2. Whimsical Product Development - Disruptive innovation opportunity for companies to embrace a whimsical approach to product development and captivate audience attention.
3. Audience Engagement - Importance of incorporating audience engagement features in events to enhance the overall experience and create memorable moments.
Industry Implications
1. Creative Studios - Opportunity for creative studios to showcase their work and engage with audiences through interactive design exhibitions.
2. Product Development - Disruptive innovation opportunity for businesses to infuse playfulness and whimsy into their product development process and stand out in the market.
3. Event Management - Importance of incorporating interactive elements in events to boost audience engagement and create unique experiences.
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