Inspire Her Mind By Telling Her She's Pretty Brilliant

By: Emilie Picillo - Published: Jun 26, 2014 • References: twitter and buzzfeed
Verizon has made a pretty powerful commercial in a new campaign called, 'Inspire Her Mind.' The initiative aims at getting young girls more active in science, technology, engineering and math.

In the video, a young girl is bombarded with comments like, "Don't get your dress dirty" and "Who's my pretty girl?"

The commercial then ends with a quote from Reshma Saujani, the founders of Girls Who Code stating, "Isn't it time we told her she's pretty brilliant too?" The end of the commercial also illustrates shocking statistics like the fact that 66% of 4th grade girls say they're interested in science and math, but by college only 18% of engineering majors are female. Verizon has also built a resource site for its initiative, encouraging girls to get more involved.