A man known as Spider, has tattooed his entire tongue black. Not only is his tongue already split into a fork with a tongue ring, it is now completely shaded in an unnatural color.

Body mods are all the rage lately, but is this form of ink taking it a little too far? To me, Spider looks too much like a reptile, or some kind of creature.

Implications - An easy way for businesses and corporations to garner the attention of consumers is by introducing something shocking. Consumers are much more likely to have a reaction or response to something they have never seen in comparison to an older product. By wowing clients, businesses will embed themselves in the minds of their clients as the organization that stands out amongst the others.