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Bianca Bartz
On: Jul 10, 08
3,465 Trends
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Top 20 Trends in 2009 (MUST WATCH) (VIDEO)

In-Game Ads to Boost Revenue [Edit]

Yahoo! Games Now Ad Supported

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Yahoo! Games are now ad-supported, integrating advertisements for real companies within the virtual worlds of interactive play. With the help of Double Fusion, a firm specializing in casual game video ads, and NeoEdge, a top in-game advertiser, they’ll be launching around 400 ad-supported games, adding to the already extensive library of free online games offered by Yahoo!

Via: adweek

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