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The Imaginaria Creative Roasts Some Jalapenos to Give Thanks

By: Susan Keefe - Published: • References: imaginariacreative & lovelypackage
Design firm Imaginaria Creative ushered in the festive season by sending their loyal clients a little something to spice up their holidays. The creative director of the firm bottled his famous Fire Roasted Jalapenos in a medley of soy sauce, lime juice and a super secret combination of spices and sent them off to loyal customers. This fiery concoction was aptly named Happy Holipenos.

The feisty packaging selected to house the delectable jalapenos echos their zesty flavor. Each jar includes a unique holiday recipe and a few helpful hints on how you can inject a little heat into your usual seasonal dishes. The die-cut main label, top label and quality stamp sport aesthetics that reference Latin American culture and hint at the tasty inferno within. To give these jars an extra mark of importance, the gifts were distributed in silkscreen canvas bags bearing similar typography and graphic design as the labels.

The Imaginaria Creative has certainly found a festive and feisty way to show appreciation for a lucrative year. Stats for Customer Appreciation Condiments Trending: Older & Chilly
Traction: 1,061 clicks in 155 w
Interest: 2.8 minutes
Concept: Imaginaria Creative
Related: 75 examples / 58 photos
Segment: Neutral, 18-55
Comparison Set: 28 similar articles, including: printed pooch packaging, holistic beverage branding, and crisp casual branding.