The main features of the Pulse are:
1. A fluorescent illuminated frame, for greater night time visibility.
2. Handlebar controlled electric turn signals, which eliminate the need for awkward hand signals.
3. Counterweighted pedals for increased efficiency—this feature is achieved through a modified toe-clip mechanism.
Implications - The rise of environmentalism has caused many commuters to ditch their cars and ride bicycles to work instead. This new wave of cyclists has caused a concurrent rise in safety innovations for bicycles that help make riders more visible in a culture that's grown reliant on cars.