The i-D Spring 2014 Meghan Collison editorial brings forth a sporty yet highly unkempt look at the model. Shooting this production for the magazine was photographer Colin Dogson who honed in on the unusual appeal of ankle socks and branded athletic apparel.
Bringing this athletic motif to life was stylist Caroline Newell. While Newell incorporated the perhaps predicted likes of t-shirts and numbered jerseys, she also mixed up the theme with Coca-Cola signage and an assortment of leather pieces. These choices break with stretchy fabrics and baggy sweats that are often the preference of sport-chic enthusiasts.
Offbeat backdrops further contributed to the striking nature of this i-D production. A plain white cube was used to display wires and cables, adding mystery to this haute scene.
Stats for Athletically Unkempt Editorials
Trending: Older & Mild
Research: 684 clicks in 103 w
Interest: 1 minutes
Concept: I-D Spring 2014 Meghan Collison
Related: 95 examples / 73 photos
Segment: Females, 18-35
Comparison Set: 35 similar articles, including: suggestive athletic attire, sporty 80s editorials, and bubbly athletic couture editorials.
Athletically Unkempt Editorials
More Stats +/-
Sporty 80s Editorials
Suggestive Athletic Attire
Bubbly Athletic Couture Editorials
Eccentrically Preppy Editorials
Urban Jungle Fashion