iCB Fall 2009 Ads Combine Model with Black and White Artwork

By: Rachel Bowman - Published: • References: icb-brand & fashiongonerogue
The Fall 2009 ads for iCB follow nicely in their line of imaginative art-based campaigns. Their Spring/Summer ad line featured cartoons, and now the design house is showing model Anja Rubik posing in front of sketch art work from Geoff McFetridge.

The iCB campaign is a fun mix of strong artwork and clothing display. The model seems to fit perfectly into the street scene created by Geoff McFetridge, which mixes the two mediums in a novel way. Stats for Sketched Art Walls Trending: Older & Mild
Traction: 3,970 clicks in 279 w
Interest: 4 minutes
Concept: Sketched Art Walls
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Segment: Females, 18-55
Comparison Set: 27 similar articles, including: fashion art installations, melting fashion art, and cartoon fashion fusion ads.