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Lightening Bolt-Branded Sneakers

Ian Connor's 'Revenge x Storm' Silhouette is Inspired by Vans

— May 29, 2017 — Fashion
Ian Connor, a creative director and stylist, tapped the classic black and white Vans Old Skools for his Revenge x Storm silhouette.

Like the popular Vans, the sneakers have a low build that makes them very versatile and easy to slip on and off. Instead of the wavy stripe that marks the footwear label's branding on the sides of the uppers, there's white lighting bolts instead. On the tongues, "Revenge" in written in a bold font to supply the sneakers with a little more contrast, while the inner sole states "Storm." On the backs of the heels, a black and white rounded logos state "Off The Shits" as well.

As HYPEBEAST reports, there's not much information available regarding Ian Connor's Revenge x Storm silhouette quite yet, however it's likely that it'll be available in June.
Trend Themes
1. Bold Branding - Disruptive innovation opportunity: Explore unique and eye-catching ways to brand products and create differentiation in the market.
2. Collaborative Sneaker Designs - Disruptive innovation opportunity: Foster partnerships between fashion designers and established sneaker brands to create fresh and exciting sneaker designs.
3. Personalization in Footwear - Disruptive innovation opportunity: Develop technologies and processes that allow customers to customize and personalize their footwear choices.
Industry Implications
1. Fashion/sneaker Industry - Disruptive innovation opportunity: Explore new collaborations and design approaches to attract customers and stand out in a crowded market.
2. Branding and Marketing Industry - Disruptive innovation opportunity: Develop innovative techniques and strategies for bold and memorable branding in order to captivate consumer attention and create brand loyalty.
3. Technology Footwear Industry - Disruptive innovation opportunity: Research and develop technologies that allow for personalized customization in footwear, enhancing customer experience and satisfaction.
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