The 'I just Can't Shirt' Has a Bad Attitude

By: Vasiliki Marapas - Oct 30, 2014
References: rageon & shop.nylon
The 'I Just Can't' shirt by Let's Rage responds to the aggressive Nike logo.

The Nike empire is built on the foundation of a single principle: "Just Do It." No matter who you are, where you're from or what your dreams are, Nike believes that if you cut the BS, you can accomplish just about anything. Motivational? Maybe for some. Others might not be so convinced.

The shirt is for the jaded pessimists who feel like their goals are infinitely out of their grasp. Maybe you tried to do it. Maybe it didn't work out. Maybe you want Nike to get off your back with this "just do it" business, so you can eat Tostitos and watch reality television in peace. Is that so much to ask?