The 'Wildfang x I Am That Girl' Collection Celebrates Female Empowerment

By: Katherine Pendrill - Aug 9, 2016
References: wildfang & bustle
The clothing retailer 'Wildfang' recently teamed up with the feminist movement 'I Am That Girl' to launch a collection of enamel pins that support female empowerment. Pins have quickly become popular among young consumers because they allow the wearer to show off unique elements of his or her personality. These pins allow consumers to embrace their inner feminist with quirky female-focused designs.

The 'You Got This' collection from Wildfang and I Am That Girl made its debut on August 5th, just in time for the Rio Olympic games. The collection consists of tiny enamel pins with designs that are meant to empower women to believe in themselves and their abilities. Some of the standout pieces in the collection include a donut-shaped pin that says "Donut Underestimate Me" and a fortune cookie pin that reads "Fortune Favors the Bold."

As an added bonus, Wildfang will donate 100 percent of the proceeds from the collection directly to the I Am That Girl organization.