The 'Nice' Hyundai Super Bowl ad stars Johnny Galecki of The Big Bang Theory and shows him trying to pick up a woman who is driving the same 2014 Hyundai Elantra as him.
Galecki first comments on the woman’s "nice ride," but she is having none of it and drives off. From there, the dialogue between the owners in the side-by-side cars escalates as they try to one-up each other. Galecki continues to provide compliments on the features of the car, while the woman throws challenges at him, including explosions and stunt ramps Galecki is able to swerve around and conquer with ease. It’s surely no coincidence that the song that plays in called "Evil Woman."
The ad is humorous and throws plenty of unexpected twists into the mix that make it entertaining to watch and a clever way to show off the 2014 Hyundai Elantra.
Stats for Pickup-Thwarting Auto Ads
Trending: Older & Mild
Research: 640 clicks in 116 w
Interest: > 3 minutes
Concept: Hyundai Super Bowl Ad
Related: 121 examples / 93 photos
Segment: Males, 18-35
Comparison Set: 44 similar articles, including: hybrid canine car ads (updated), heroic car commercials, and angel-inspired auto ads.
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