Bedazzled Air Filters
Studded with Swarvoski crystals, this special edition Hyla Air Purifier can also be customized for colour and personalized with your initials. And for $22,800, you too can luxuriate surrounded by Swarovski-studded clean air.
Implications - Air purification is an undeniably attractive thing, as all living organisms benefit from the consumption of air. Along with the health-conscious lifestyles that many consumers find themselves striving to withhold, innovations like the Swarovski-covered Hyla Air Purifier help to add glamor to health products thereby attracting consumers.