Bride Survey Shows Special Day Colour Preferences
While engaged couples are looking for bold ways to uniquely customize their overall bridal theme, one trend seems to be emerging that could change the whole wedding scene: Black wedding dresses.
Implications - Consumers are no longer accepting the same old designs of the past; the modern shopper is looking for fun and exaggerated ways to stand out. The range of various subversive cultural products out there has prompted buyers to seek modified, yet classic forms of beauty. Businesses that are looking to profit should consider using this old-meets-new tactic in marketing.