"Make You Happy"
Implications - The vice president of marketing for Hooters Mike McNeil has announced the launch of a new Hooters product in the form of an energy drink. He claims, "when you think of Hooters you think of high energy," so what a better way to market the restaurant than with an energy drink? The drinks come in orange and sugar-free berry flavors and feature Hooter girl pictures on the cans.Stats for Hooters Energy Drink Trending: Older & Mild
Traction: 4,593 clicks in 395 w
Interest: 4 minutes Concept: Hooters Energy Drink
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Segment: Neutral, 18-35 Comparison Set: 27 similar articles, including: drunk friend-tracking apps, aerating alcohol tumblers, and environmentally blending homes.