The Idea Behind this Honey Product Reflects Bees' Lifespans

By: Mishal Omar - Dec 15, 2016
References: sandteam.gr & packagingoftheworld
The honey products offered by the beekeeper Thodoris Kafadaris had their branding designed by the creative agency 'S & Team.'

After spending time learning about beekeeping and becoming somewhat of an expert in the field, Kafadaris decided to start making and selling his own honey products. From his beekeeping practice and his research into the species' habits he learned that "the average worker bee produces one gram of honey" in its entire lifespan. This means that it takes 12 bees to create just one teaspoon of honey, and so Kafadaris' decided to name his honey products 'Twelve Bees.' The products are packaged in simple glass jars with minimal branding and rustic labels.

This honey brand uses the research and understanding of bees to offer a high quality product to consumers.