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One of the things that all-terrain vehicle drivers love the most about ATVing is the liberating way nature is experienced, as demonstrated in these Honda ATV print ads. Designed by DDB/Key People, these computer-generated images depict the expansive scenic view from the back of a tiger and a lion.

Replacing the automobile beneath the driver with African animals, the Honda ATV print ads suggest the recreational ride will take you on a wild adventure through the untamed landscape.