Holiday Magazine is one of the oldest and most iconic magazine in America. It dates back to the 1940s, but after going on hiatus in 1977 the magazine is back with a vengeance.
The new Holiday captures "the essence, the aesthetic demands and the sense of journalistic adventure of its original version." To do so in this bi-annual issue, the beautiful Edita Vilkeviciute was featured.
The model was captured by renowned photographer Mark Pechmezian and the theme of the editorial is understatement. Although the images and set in black and white and feature demure facial expressions, Vilkeviciute still portrays that she is effortlessly glamorous to onlookers. The casual glam looks were styled by Clare Richardson and feature everything from a fur coat to a denim shirt.
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Concept: Holiday Magazine
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Segment: Females, 12-55
Comparison Set: 31 similar articles, including: sophisticated road trip fashion, romance-inducing lingerie ads, and earthy feminine lookbooks.
Understated Glamour Editorials
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