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The Hold and Hollo Bottle Packaging Lets You Get a Grip

By: Gil Haddi - Published: • References: juhaszorsi.squarespace & lovelypackage
The Hold and Hollo bottle packaging, designed by Örsi Juhász and Gergő Kovács brings some texture to the world of wine labels.

With their soft rubber grip and little nubs all over, these labels ensure the bottle of wine won't slip out of your hand as you hold it. The bright neon pink and green colors are used to differentiate between the dry and sweet wines, and also make for incredibly fun and attractive packaging. The brand name, Hold and Hollo, is wrought in 3D letters, making it literally stick out from the rest of the label without needing to use a different color.

The Hold and Hollo bottle packaging makes for a fun and tactile wine label that stands out. Stats for Rubberized Wine Labels Trending: Older & Warm
Traction: 3,335 clicks in 98 w
Interest: 1.6 minutes
Concept: Hold And Hollo
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Segment: Neutral, 18-55+
Comparison Set: 23 similar articles, including: sommelier booze branding, personified cork branding, and retro california vino branding.